fwee is a modern Korean makeup brand that focuses on everyday makeup and products that help people express their personality, style, and mood. The brand is a sister company to the popular skincare brand numbuzin and combines trendy K-beauty with user-friendly formulations and natural results.

fwee is particularly appreciated for its glow-boosting cushions and lip products developed to create a fresh and naturally radiant look. The brand's popular Cushion Glass helps to provide the skin with hydration, glow, and an even makeup base while also offering SPF50+ PA+++ sun protection.

The range also includes popular products such as Tint Glass, a glossy lip tint developed for long-lasting color and a shiny finish with a moisturizing feel.

With a focus on natural radiance, modern textures, and individuality, fwee offers makeup that makes it easy to create trendy looks for every day.